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Rachel Mullen

Memphis Market Leader

Born and raised in Memphis, Rachel is a third-generation Memphian, professionally trained pastry chef, and owner of Primas Bakery. As StyleBlueprint’s Memphis Market Leader, she is passionate about highlighting the people, places, and stories that make the Bluff City special, with a focus on community, culinary experiences, and meaningful connections.

Latest posts by Rachel Mullen

Three clear glasses with Memphis, Tennessee cityscape and music-themed designs—perfect for celebrating Memphis FINDS August—are displayed on a reflective surface.

20 Memphis FINDS to See You Through the End of Summer

2 weeks ago • 6 min read August 5, 2026 • 6 min read

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A round cake decorated with piped frosting and banana chips sits on a plate, with a whole banana in the background.

Elvis Week + Peanut Butter Banana Pound Cake Recipe: A Cake Fit for the King

3 weeks ago • 4 min read July 30, 2026 • 4 min read

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A baked peach tart dusted with powdered sugar in a blue scalloped dish sits on a pink cloth next to a basket of fresh peaches.

Jones Orchard: “A Peach Within Reach” + My Favorite Peach Clafoutis Recipe

1 month ago • 3 min read July 10, 2026 • 3 min read

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Events & Happenings

Illustration of a smiling ranch dressing bottle kicking a soccer ball, with text promoting the Memphis Ranch Cup at the StyleBlueprint Ranch Cup in Memphis, 2026.

Memphis Ranch Cup 2026

2 months ago • 2 min read July 1, 2026 • 2 min read

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