Conveniently located on Nashville's West End Avenue, Duet offers a bounty of beautiful items for fashion-lovers. Meet the woman behind the store and find out more about this unique women's boutique.
sponsored content
If Duet, Blake Paxton’s contemporary womenswear boutique on Nashville’s West End Avenue, feels like the fabulous closet of that one friend or family member with impeccable taste, that’s because she first discovered her passion for fashion amid the racks of her great-grandmother’s well-curated closet. “Growing up, my great-grandmother lived with us, and she kept everything — all her clothes, hats, shoes, and jewelry,” Blake says. “She had such wonderful pieces and taste.” And though Blake grew up in a small town before online shopping brought big-city style to every rural community in America in earnest, she never lacked for options or inspiration. “We were lucky enough to have a great specialty shop [where I grew up],” she says. “I loved shopping there because they always made it such a special experience. As I got older, I used fashion to express myself and articulate who I wanted to be.”
PinBlake Paxton owns Duet, a women’s boutique on West End Avenue. The store opened two years ago and has been clothing women with discerning taste ever since.PinInside Duet’s double doors, style abounds as shoppers will find everything from dresses and coats to shoes and accessories.
When Blake, who has put in hours on the floor for several other Nashville boutiques, decided to take the leap and open Duet two years ago, she set out to deliver that same level of relationship-based service and customizable style to every client no matter her age, shape, or size. It’s the kind of experience you can’t get in front of a computer screen. “I strive to make Duet a really friendly and inviting atmosphere,” she says. “One of my main missions is to make each customer who walks through my doors feel their absolute best, whether she’s an attorney going to court who needs that perfect-fitting power suit, or a stay-at-home mom who wants to jazz up her yoga pants. Our job is to help you look and feel like the best version of you.”
Blake wants you to have some fun doing it, too! The elegant 4,000-square-foot shop is feminine with a few modern French touches, but Duet feels playful, too. To that end, Blake added whimsical elements like the wild lip-stamped wallpaper in the changing rooms — one of her favorite places in the whole store.
PinDuet offers 4,000 square feet of beautiful, well-organized inventory to peruse. Whether you’re looking for a cozy sweater or a great-fitting pair of shoes, you’ll find them here.PinHow cozy does this look?!PinAs playful as it is stylish, the inventory at Duet is undoubtedly fashionable.PinEdgy looks mingle with more timeless pieces to make Duet an ideal destination for all.PinSeasonal options are available year-round. We are particularly smitten with these toppers!
To stock Duet’s fresh, eclectic mix of clothes, shoes, unique jewelry, and other accessories, Blake travels to markets in Atlanta and New York several times a year, but she’s always on the hunt for new designers, especially those who don’t already have a presence in Nashville. Even an ordinary trip out for coffee can yield surprising discoveries. “I’m not afraid to stop someone on the street if I see something I love and talk to them about their clothes,” she says.
At Duet, shop for easy-to-layer wardrobe staples with understated elegance from Lilla P, a global lifestyle brand out of New York City founded by a Charleston, South Carolina native. Or scoop up uber-soft, winter-ready sweaters from 360 Cashmere. You’ll also find Badgley Mischka party dresses for every occasion. Fashion is a fluid thing, which means Blake (and, by extension, Duet’s inventory) is constantly energized by new clothing companies and trends. Currently, she’s digging Canadian and German brands like Luisa Cerano. “The fit and quality are really exceptional,” she says. Blake’s steady source of inspiration, though, is her customers. “I enjoy working with so many different women,” she says. “We’ve only been open for two years, and I have met some of the neatest women. They are the reason for what we do at Duet.”
PinInviting displays of curated items are found throughout the space.PinFind items large and small — ideal for gifting or purchasing for yourself.PinFrom trendy to timeless, there are pieces that will appeal to all looks.PinPick up a gift for your love at Duet.PinPockets reach new heights with this cozy coverup!PinPlayful pieces, such as this furry bag, are consistently in rotation at Duet.Duet is located at 2926 West End Ave., Nashville, TN 37203. Learn more at shopduetnashville.com.This article is sponsored by Duet. All photography by Leila Grossman.
Our unofficial motto at StyleBlueprint is "Be kind. Do good." We encourage this to be the basis for all comments on our articles. Provide feedback that adds to the story. Some controversy or disagreements are part of any good dialogue between friends, but anything that tears down or belittles others is subject to disapproval or removal. Thank you for being a member of the StyleBlueprint community! View our Community Guidelines.
