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3 Woman-Founded Brands Defining “Court Style”

If you love racket sports and the milder temps are calling you back to the court, you'll want to check out these three woman-founded brands offering functional, stylish options. Image: Club Recess

· By Alissa Harb
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Woman in athletic wear showcasing her court style, holding a pickleball paddle on a court, smiling and raising her fist in celebration, with trees in the background.Pin

As we finally ease into milder late summer temps and look forward to fall, many of us are returning to our favorite outdoor pursuits. If racket sports like pickleball, padel, and tennis are your thing, you’ll love these three female-founded brands that are here to help you define your “court style” for the season to come.

Club Recess

Based in Austin, TX, Club Recess (formerly Recess Pickleball) was founded in the midst of the pandemic by childhood friends Maggie Brown and Grace Moore. The brand name? Inspired by their school days together. The brand aesthetic? Functional, but elevated — with a focus on “fit, feel, and performance.” Shop their athletic dresses, separates, paddles, and accessories HERE.

A person in a navy athletic dress places a smartphone into a side pocket, with one hand on their waist.Pin
The Club Recess Court Dress — from the new Standards collection — is designed to transition from the court to just about anywhere. Shop all three colors here, for $138. Image: Club Recess
A silver dish of ice cream with whipped cream and a cherry sits on a striped paddle.Pin
Club Recess offers 20+ pickleball paddle designs, starting at $68. Image: Club Recess

40-Love

Nashville-based 40-Love is a women’s tennis apparel line founded by Lauren Hocker and Lacey Keally. The longtime media-industry colleagues turned a shared passion for tennis into a business after noticing a lack of stylish clothing available for women on the court. Inspired by classic tennis fashion with a modern twist, 40-Love offers pieces that transition seamlessly from the court to everyday life. Shop the collection HERE.

Two women smiling on a tennis court, one in a blue dress and the other in a white sweater and blue shorts.Pin
Here, 40-Love owners Lacey Keally (left) and Lauren Hocker (right) model several pieces from their line. Read our full interview with them HERE! Image: Jami-lyn Fehr
Close-up of a person showcasing effortless court style, wearing white sneakers and white socks with two maroon stripes, standing on a tennis court next to a tennis racket.Pin
Don’t sleep on 40-Love’s adorable double pom crew socks ($18), currently available in maroon, navy, and pink. Image: 40-Love

Smith & Quinn

Based in Annapolis and named for its founder and lead designer, Kaeli Smith Quinn, Smith & Quinn is not solely focused on athletic apparel, but it boasts an adorable line of women’s sportswear. It’s a family-run operation — half of the name is owed to Danny Quinn, Kaeli’s husband and the brand’s CEO. Shop fun tennis and golf apparel HERE.

(Be sure to also check out their Tailgate Collection HERE!)

A woman wearing a white sleeveless dress with blue flowers holds a tennis racket while standing on an outdoor tennis court.Pin
The Lucille dress ($142) is available in six fun prints. Image: Smith & Quinn
A person stands outdoors wearing a light blue zip-up sweatshirt and matching mini skirt, with greenery in the background.Pin
Snag the quarter-zip ($116) and a skort to match. Image: Smith & Quinn

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Meet more inspiring female founders through our FACES of the South series!

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Alissa Harb

Alissa Harb

Alissa Harb is StyleBlueprint's Managing Editor, based in Nashville. A lifelong Tennessee native, Alissa has over 14 years of experience in digital media and loves writing about food, travel, and entertaining. She is a lover of dogs, true crime, and ordering for the table.

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