9 Hidden Gems to Visit in the South
Looking to trade the crowded hotspots for a little authentic Southern soul? Discover the road less traveled with this guide to a few "hidden gem" destinations across the South. Image: Alpine Helen/White County Convention & Visitors Bureau
While the South is home to plenty of iconic skylines and bustling tourist hubs, the region’s true soul is often found in its quieter corners. From the misty peaks of the Blue Ridge to the historic brick squares of Virginia and Tennessee, these destinations offer authentic experiences without the crowds. Whether you’re a history buff, an outdoor adventurer, or a culinary enthusiast, these hidden gems invite you to discover the road less traveled.
Bath County, VA
In Virginia’s Bath County, rejuvenation is a centuries-old tradition centered on the legendary mineral springs, including the Omni Homestead Resort & Spa and the Warm Springs Pools. Beyond the standard public soak, visitors can book intimate private sessions for groups of two or four people to experience the restorative waters.
For a different kind of cultural immersion, Garth Newel Music Center hosts world-class chamber music performances followed by gourmet meals where guests dine alongside the musicians.
The local culinary scene offers unique flavors at Milk House Market, a lunch spot housed in a converted milking barn that’s perfect for a mountain picnic.
For a sophisticated afternoon, visit Troddenvale at Oakley Farm, a boutique winery and cidery specializing in orchard-driven ferments that reflect the region’s unique high-altitude terroir. Alternatively, head to Douthat State Park for a hike or a swim. As one of Virginia’s first state parks, it’s nestled in the Allegheny Mountains.
Nature lovers can find solitude at the Hidden Valley Recreation Area, where a picturesque swinging bridge crosses the Jackson River.
Lodging options are beautifully historic and distinct. The Inn at Gristmill Square features a rustic-refined atmosphere with the on-site Waterwheel Restaurant, located in a 100-year-old mill. Meanwhile, at The Inn at Warm Springs, 19th-century character meets modern-day comfort in a former courthouse building.
Burke County, NC
In North Carolina’s Blue Ridge foothills, Burke County embodies its reputation as “Nature’s Playground.” The region is a haven for outdoor enthusiasts, boasting over 250 miles of trails for every skill level, as well as premier rock climbing, rivers, and pristine lakes. Whether you’re looking for a rugged hike or a peaceful day on the water, the landscape offers endless opportunities for exploration.
Beyond the trails, the county features a vibrant arts and music culture. Visitors can immerse themselves in the local ceramics scene at Hamilton Williams or West Union Art Studios, or browse rotating exhibits at the Burke Arts Council.
From May through July, the courthouse square in Morganton comes alive with free outdoor music, while the local Performing Arts Center and cozy music shops host live performances year-round.
The culinary scene is equally impressive, featuring the scenic Silver Fork Winery and the nationally acclaimed Fonta Flora Brewery. For an upscale meal, downtown favorites like Root & Vine or Treat offer sophisticated local flavors.
To round out the trip, lodging options range from luxury houses on Lake James to cozy romantic cabins and modern downtown lofts, keeping you within walking distance of the area’s best activities.
Cherokee County, NC
Located in the far western corner of North Carolina, Cherokee County serves as a breathtaking gateway to the Blue Ridge Mountains. Its quaint downtowns, Murphy and Andrews, resemble a Norman Rockwell painting with flower-lined streets, historic architecture, and local gems like Murphy’s Chophouse.
For a unique perspective on the peaceful outdoors, hop aboard the Andrews Valley Rail Tours. This one-of-a-kind railbike excursion allows you to pedal electric-assisted bikes along historic tracks, crossing nine bridges and passing through a hand-carved tunnel.
The county’s vibrant arts scene is anchored by the Valley River Arts Guild, which operates the Murphy Art Center (MAC). Explore galleries featuring more than 75 regional artisans, or time your trip for the First Friday Art Walks to enjoy live music and open-air exhibits.
You can also discover local talent through the Cherokee County Arts Council, which hosts a variety of community events and workshops throughout the year.
Nature lovers can find solitude on the Murphy River Walk or fish the pristine Hiwassee Lake.
After a day of adventure, retreat to one of the area’s many cozy cabins, such as those offered by Mountain Country Cabin Rentals, which feature mountain views and soothing hot tubs.
To complete your getaway, visit the Cherokee County Historical Museum, which houses more than 2,000 artifacts and 40 exhibit panels detailing the rich heritage of the Cherokee people and early pioneer settlers.
Helen, GA
Nestled in the Blue Ridge Mountains, Helen is a slice of Bavaria transported to Northeast Georgia. Holding the title of “Georgia’s Official Outdoor Adventure Destination,” the town offers a blend of European charm and rugged mountain thrills.
To experience the heart of the village, start with a stop at Hofer’s of Helen, an authentic German bakery where the smell of fresh Apfelküchle fills the air. For a savory lunch, head to The Heidelberg on the Square for giant pretzels and schnitzel, or grab a massive, dinner-plate-sized cookie from the legendary Betty’s Country Store.
The adventure continues on the water and the peaks. During summer, “shooting the ‘Hooch” with Cool River Tubing is a local rite of passage, while the Georgia Mountain Coaster offers year-round forest thrills.
For a true “hidden gem” experience, look up toward the treeline to find Uhuburg Castle. This Renaissance-style castle is a marvel of stonework, offering garden strolls and mural-lined towers that provide the best views in the county.
Whether you’re hiking the trails of Unicoi State Park & Lodge or enjoying a pint at a riverside biergarten, Helen proves you don’t need a passport to find a European escape.
Newport News, VA
In Newport News, VA, the bustling downtown Yard District offers a fascinating, in-depth look into the area’s history and identity. It’s home to the nation’s only shipyard capable of building both nuclear-powered aircraft carriers and submarines.
For a unique perspective, embark on the Shipyard Experience guided trolley tour, which showcases The Shipyard’s founding and its pivotal role in 20th-century conflicts. Afterward, visitors can explore the district’s industrial-chic culinary scene at Gastro at 23rd, Coastal Fermentory, or Ironclad Distillery.
For more local history, Historic Hilton Village offers a charming, walkable neighborhood built in 1918 to house World War I shipyard workers. Today, its streets are lined with locally owned shops selling everything from antiques and artwork to jewelry.
Culture seekers should also book the African American Cultural Experiences trolley tour, which visits landmarks such as the Newsome House Museum & Cultural Center and the Downing-Gross Cultural Arts Center.
Outdoor enthusiasts can find tranquility at Victory Landing Park, offering scenic James River views, or Riverview Farm Park, which features the massive 30,000-square-foot Fantasy Farm Playground.
Finally, step back to 1881 at the restored Lee Hall Depot museum to see how rail travel shaped this historic region.
Old 96 District, SC
South Carolina’s Old 96 District is a five-county region comprised of Abbeville, Edgefield, Greenwood, Laurens, and McCormick. This hidden pocket of the Palmetto State offers a rare combination of unexpected wonders and deep-rooted history.
Travelers can step back in time at Greenwood’s Ninety Six National Historic Site, the location of the first Southern land battle of the Revolution. Another pivotal stop is the Battle of Musgrove Mill State Historic Site in Laurens County, which preserves a significant turning point in the struggle for the backcountry.
The entire county of Edgefield serves as a culinary powerhouse, anchored by the town of Johnston, the “Peach Capital of the World.” Visitors can spend their summer sampling local staples like peach soft serve and cobbler before heading to the Old Edgefield Grille for classic Southern favorites. For a more elevated evening, Christine’s Farm to Fork offers seasonal fine dining and exclusive wine dinners that showcase the region’s best flavors.
Accommodations are just as storied. Stay at Sharon Manor in Abbeville County, a former schoolhouse transformed into a luxury bed-and-breakfast known for its homemade feasts. Alternatively, the Inn on the Square in uptown Greenwood offers a boutique experience, steps from local shops and museums.
Shelby County, KY
Dubbed the American Saddlebred Capital of the World, Shelby County is a destination where Kentucky’s iconic legacies — horses and bourbon — perfectly intertwine. Conveniently situated between Louisville and Lexington, you can enjoy everything from rolling pastures to historic charm and exciting activities.
Start your adventures by sipping on “farm-to-bottle” spirits at Jeptha Creed Distillery, a mother-daughter-owned operation that uses heirloom Bloody Butcher Corn to craft unique spirits. For a more modern perspective, Bulleit Distilling Co. offers immersive tours of its state-of-the-art, sustainable facility.
If wine is more your speed, Talon Winery provides a picturesque backdrop for tastings and popular Saturday night concerts in the vineyard.
Shelby County also serves as a premier recreation hub. You can shop designer labels at The Outlet Shoppes of the Bluegrass, Kentucky’s only designer outlet mall, or hit the links at one of four local golf courses, like Weissinger Hills.
Outdoor enthusiasts can enjoy boating and fishing at Clear Creek Lake or explore over 400 acres of wooded paths at Shelby Trails Park via horseback.
To round out your visit, don’t miss browsing the English antiques at Wakefield-Scearce Galleries or enjoying legendary fried chicken at Claudia Sanders Dinner House.
Springfield, TN
Just a short drive north of Nashville, Springfield offers a perfect blend of historic preservation and modern local flair. The heart of the community is the Historic Downtown Springfield Square, a picturesque destination where visitors can shop, dine, and explore the town’s architectural heritage.
For those looking to bring a piece of the town’s elegance home, Maison de Reve provides a curated selection of luxury home decor right in the historic district.
The town’s culinary and nightlife scene is anchored by Mystic Picnic Wine & Whiskey Bar, a unique cocktail spot specializing in handcrafted beverages.
After enjoying a drink, travelers can retreat to one of Springfield’s distinctive accommodations. Yellow Dog Stay offers a stylish, one-of-a-kind lodging experience just steps from the downtown square.
For a more expansive escape, Kelly’s Jubilee features seven different rentals across 50+ acres, including a literal ark, cozy cabins, and a whimsical treehouse.
Sports enthusiasts shouldn’t miss The Legacy Golf Course, a premier destination designed by PGA Hall of Famer Raymond Floyd. From these manicured greens to the one-of-a-kind rentals tucked in the woods, Springfield serves as a refreshing Tennessee detour with a personality all its own.
Suffolk, VA
In the heart of Suffolk, the “hidden gem” experience is as much about atmosphere as it is about history. Start your journey at Café Dâvina, located at the Pinner House B&B, where you can dine inside a magnificent, twinkling magnolia tree for a truly enchanting meal.
For more local flavor, head to The Mod Olive, a downtown favorite serving modern comfort food in a space filled with authentic mid-century furnishings and ornate-cool art.
History buffs and snack lovers alike must visit the Planters Peanut Center to smell peanuts roasted daily in a 1936-model roaster.
If you are feeling creative, the Suffolk Art Gallery, housed in a 1960s-era former library, offers rotating exhibits and workshops ranging from painting to quilting. For a unique souvenir, stop by Flickerstix to hand-pour your own custom soy candle.
If you’re looking to spend time outdoors, visit The Salty Shell on Bennett’s Creek, a waterfront boutique featuring coastal decor and apparel.
For the ultimate adrenaline rush, Skydive Suffolk provides expert training for those ready to take a leap of faith over the Virginia landscape.
From mid-century style to high-flying adventure, Suffolk offers an unforgettable blend of quirk and charm.
Whether you’re seeking a quiet mountain retreat or a coastal detour, these hidden gems prove that the South’s best-kept secrets are often found just a few miles off the beaten path.
This article is sponsored by Visit Bath County, Discover Burke County, Cherokee County TDA, Alpine Helen/White County Convention & Visitors Bureau, Visit Newport News, Old 96 District South Carolina, ShelbyKY Tourism, City of Springfield, TN, and Suffolk Tourism.
Brianna Goebel
Brianna is StyleBlueprint’s Associate Editor and Sponsored Content Manager. She is an avid fan of iced coffee and spends her free time reading romance novels.