Though it may seem like fall has only just begun, the holidays are fast approaching. Christmas and Hanukkah are less than two months away, and the clock has started to tick on preparing your business for the season. The holidays are often one of the busiest and most profitable times of year for businesses. For
Should You Still Be Advertising On Facebook?
Determining the right advertising strategy for small and medium-sized businesses can be tricky. You’re looking to target a wide audience, at the right time, with a limited budget. For many business owners in this category, Facebook has been a preferred advertising solution. In recent months, however, the Cambridge Analytica
5 Ways to Ensure Long-Term Success on Pinterest
You know the saying: “all good things must come to an end?” That’s how we feel about the final segment of SB Media’s Pinterest series. For the past four weeks, we’ve brought you guides, tools and tips to help you grow your business on Pinterest. We’ve taught you how to create the perfect Pin, how
How To Get Ahead On Pinterest
Welcome to week three of SB Media’s Pinterest series! By now, you’ve learned how to create the best Pins and master Pinterest advertising. This week, we’re moving on from the nitty gritty and getting into the fun stuff: holidays, seasons, big events and special moments. Ever browsed Pinterest for holiday table setting inspiration or DIY
Pinterest Ads Manager 101
This week at SB Media, we’re continuing our Pinterest series. As you may recall, we’re dedicating the month of September to sharing how to best use Pinterest to grow your business. As we showed you last week with our guide to creating the ideal Pin, your brand’s organic Pinterest presence is a vital component to
5 Steps to Creating the Perfect Pin
Chances are, you’re well aware of the impact that using Pinterest can have for your small business. With 200 million active users each month, the platform can be instrumental in generating awareness for your brand, increasing brand engagement or driving direct conversions on your products or services. At the heart of this social media giant
Why Every Complaint is a Gift
We are big fans of customer complaints at StyleBlueprint. Is that surprising to you? To clarify, we don’t enjoy when our clients are upset, but we do appreciate the fact that they’re telling us why they’re upset and providing us with the opportunity to fix the problem. When a customer complains, they’re dropping honest feedback
Instagram Unveils the “Ask a Question” Sticker
Another week, another Instagram update! A few weeks ago, we gave you the rundown on Instagram TV. In addition to IGTV, a slew of new features have launched in the past month, including four-way video group chats, a “You’re all caught up” notification and the ability to add music to your Instagram Stories. Today, we’re
IGTV: Everything You Need to Know for Your Small Business
Another new social media format launched this week — IGTV! Don’t worry, we’re here to break it down for you, and give you a few ideas for how to utilize it for your business. What is IGTV? IGTV (short for Instagram Television) is a feature to watch/post longer videos on Instagram. It is housed within
Email Marketing Tips & Tricks
In the third and final week of our Email Marketing for Your Small Business series, we’re sharing content ideas and techniques to get the most return out of your time and monetary investments in email marketing. According to Litmus, at least 91% of consumers check their email on a daily basis — so make sure
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