This week at SB Media, we’re continuing our Pinterest series. As you may recall, we’re dedicating the month of September to sharing how to best use Pinterest to grow your business. As we showed you last week with our guide to creating the ideal Pin, your brand’s organic Pinterest presence is a vital component to
Chances are, you’re well aware of the impact that using Pinterest can have for your small business. With 200 million active users each month, the platform can be instrumental in generating awareness for your brand, increasing brand engagement or driving direct conversions on your products or services. At the heart of this social media giant
We are big fans of customer complaints at StyleBlueprint. Is that surprising to you? To clarify, we don’t enjoy when our clients are upset, but we do appreciate the fact that they’re telling us why they’re upset and providing us with the opportunity to fix the problem. When a customer complains, they’re dropping honest feedback
Another week, another Instagram update! A few weeks ago, we gave you the rundown on Instagram TV. In addition to IGTV, a slew of new features have launched in the past month, including four-way video group chats, a “You’re all caught up” notification and the ability to add music to your Instagram Stories. Today, we’re
Another new social media format launched this week — IGTV! Don’t worry, we’re here to break it down for you, and give you a few ideas for how to utilize it for your business. What is IGTV? IGTV (short for Instagram Television) is a feature to watch/post longer videos on Instagram. It is housed within
In the third and final week of our Email Marketing for Your Small Business series, we’re sharing content ideas and techniques to get the most return out of your time and monetary investments in email marketing. According to Litmus, at least 91% of consumers check their email on a daily basis — so make sure
In the second week of our Email Marketing for Your Small Business series, we’re sharing four affordable email service provider options. Email marketing may seem intimidating and cost-prohibitive; however, there are several platforms that charge less than $100 per month and still include advanced features. 1. MailChimp is our recommendation for businesses just starting out.
Social media can be one of the best ways to advertise to your customers. It’s free (for organic posts), you control the timing and messaging and new customers can find you easily on platforms they’re already using. There’s one major downside to though — you don’t own those audiences. Whether Instagram chooses to change their
As the largest visual search engine, Pinterest sees over 200 million people exploring 100 billion ideas each month and has a few core topics that drive most of the traffic: fashion, food, travel and design (home and wedding). Luckily, StyleBlueprint covers each of these topics extensively. We create branded and titled pins optimized to create
The Books We’ll Be Reading This Summer Spring and summer are the seasons for beach vacations, slower days and therefore, more opportunities to catch up on your reading list. We’re looking forward to conquering the recommendations from 6 Books You’ve Got to Read: Spring 2018 as soon as our toes hit the sand this summer.