The SB team has long been fans of The Cosmetic Market, starting way back when founder Linda Roberts established Nashville’s original Private Edition beauty boutique more than 30 years ago. We’re thrilled now that Linda has brought her expertise a little farther south into the Atlanta Metro area. What better place to stretch out some serious savvy than at the very latest lifestyle development, Avalon, a sustainable live/work mini village just off 400 in central Alpharetta? When Linda began considering the move and learned the details about the Avalon concept, she decided in an instant that the timing was right and the fit almost custom-made.

Hello Gorgeous! The Cosmetic Market opens its door in the new Avalon development in Alpharetta. (Image courtesy of CatMax Photography)
Hello Gorgeous! The Cosmetic Market opens its doors in the new Avalon development in Alpharetta. Image courtesy of CatMax Photography

Linda focuses on creating a specialized experience for each customer and a unique environment for each store. The magnificent design and planning used to bring Avalon to life fosters the same ingenuity that Linda wants to invite into her own retail space. In fact, every Cosmetic Market venue is designed differently — no cookie-cutter format here. Every store feels like an individual boutique.

Energizing colors and a carefully-considered layout invite customers into the brand new space of The Cosmetic Market at Avalon. (Image courtesy of CatMax Photography)
Energizing colors and a carefully considered layout invite customers into the new space of The Cosmetic Market at Avalon. Image courtesy of CatMax Photography
Bright, wide-open space makes the beauty browsing even more blissful. (Image credit The Cosmetic Market)
Bright, wide-open space makes the beauty browsing even more blissful. Image credit: The Cosmetic Market

This new Avalon location is the largest Cosmetic Market yet, with an incredible expanse of products ranging from simple to luxurious. In addition to the wide variety of labels from around the world, The Cosmetic Market also boasts its own lines: Therapy Systems, a targeted, high-end skin care and makeup line; Otter Creek, men’s products with an outdoor spin; and Back Bar for premium hair care. Starting in early 2015, the Avalon store will begin highlighting local products as well, carefully curating the best of our area through a selection process. The Cosmetic Market’s current locations are already lauded for this kind of support for local talent.

The Cosmetic Market Avalon proudly carries the signature in-house brand of Therapy Systems skincare and makeup.
The Cosmetic Market Avalon proudly carries the signature in-house brand of Therapy Systems skin care and makeup.
Otter Creek, The Cosmetic Market's own line of men's products, offers up perfect gift choices for the guys.
Otter Creek, The Cosmetic Market’s own line of men’s products, offers up perfect gift choices for the guys.
Don't forget to fluff & flip! When it comes to haircare, the Back Bar products by The Cosmetic Market consistently perform for maximum style.
Don’t forget to fluff and flip! When it comes to hair care, Back Bar products by The Cosmetic Market consistently perform for maximum style.

Spa treatment rooms beckon from the rear of the store, ready to pamper patrons with a variety of services. The aesthetician with whom I spoke said she values working with such a detail-oriented team that’s committed to superior customer service. And she also relishes the ability to choose from so many different product lines for treatments, thus giving her clients the utmost personalization. (I indulged in a signature facial in one of the coziest spa rooms ever … seriously… gently heated table, fine linens and cozy comforter. If I disappear for a few days, I could quite possibly be found hiding out there.)

Speaking of haircare, the brush bar and styling section at The Cosmetic Market Avalon inspires all manner of new 'dos.
Speaking of hair care, the brush bar and styling section at The Cosmetic Market Avalon inspires all manner of new ‘dos.
A favorite brand from The Cosmetic Market's flagship store in Nashville, Local Economy products now tip their hats to Atlanta at the Avalon location.
A favorite brand from The Cosmetic Market’s flagship store in Nashville, Local Economy products now tip their hats to Atlanta at the Avalon location.
I'm such a sucker for these colorful Scout bags and The Cosmetic Market carries every size!
I’m such a sucker for these colorful Scout bags, and The Cosmetic Market carries every size!
Ever in pursuit of customer service excellence, The Cosmetic Market Avalon even includes a lounge area for non-shoppers (read: the exhausted dudes carrying all your bags).
Ever in pursuit of customer service excellence, The Cosmetic Market Avalon even includes a lounge area for nonshoppers. (Read: the exhausted dudes who are carrying all your bags!)

Treat yourself to a fresh approach to beauty shopping, and take advantage of the incredible new retail experience The Cosmetic Market offers at Avalon. You’ll be twinkling and glowing as bright as the holiday lights.

The Cosmetic Market's found the the perfect fit at Avalon in Alpharetta. Find them right in front of the fire pit area! (Image credit The Cosmetic Market)
The Cosmetic Market has found the perfect fit at Avalon in Alpharetta. Find them right in front of the fire pit area! Image credit: The Cosmetic Market

The Cosmetic Market is located at 3130 Avalon Blvd. in Alpharetta. Hours are Monday – Saturday, 10 a.m. to 9 p.m.; Sunday 12 p.m. to 6 p.m. Learn more at (678) 894-4012 or thecosmeticmarket.com.

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Katherine Michalak