The A. Schwab General Store has been in business for 138 years, making it the oldest store in Memphis! This regional landmark on Beale continues to offer old-fashioned goods as well as a couple of new twists.
Up until 2011, A. Schwab was still in the Schwab family. Under new ownership, the store’s rich heritage has been preserved with lighthearted finds as well as museum-quality objects. It is still the place to purchase all things “Memphis,” but here are a some fresh ideas for enjoying this regional landmark:
Five ways to enjoy A. Schwab on Beale:
1. Enjoy the soda fountain at A. Schwab.
There is a turn-of-the-century inspired soda fountain serving home-made Southern food and drink at A. Schwab, added in August 2013 by the current owners to complement your A. Schwab experience. The ice cream is homemade just down the highway by the Sweet Magnolia Ice Cream Company in Clarksdale, Mississippi, and you can even order an “Elvis sandwich”! We did!
2. Shop for essentials.
A. Schwab is a historic general store reinvented for today’s customer, but they still carry basic necessities. If you get caught in a surprise rain shower or leave your everyday essential at home, stop in for a few helpful items such as umbrellas, flip flops, hats, snacks, beverages, and more. They even carry a line of specialty foods—preserves, dressings, sauces and more—to take home.
3. Take your camera!
History buffs and photographers, plan to spend more time than you expected perusing this maze of Memphis memorabilia.
4. Take a “coffee” break.
If you work downtown, why not forego your typical coffee stop and kick back at A. Schwab for a late afternoon break at the only coffee-style café on Beale. You may even find an old-fashioned candy treat to take back to the office with you!
5. Have a private party!
Half of the upstairs at A. Schwab has been converted into a charming and unique event venue. This is a real gem for rehearsal dinners or any private event for up to 150 people. They have held everything from birthday parties to fashion shows. Your party will own a small piece of the Beale Street experience for a few hours! Find out more about renting the upstairs at A. Schwab for your next event: regmemphis.com/venues/Upstairs-at-Schwabs
A. Schwab’s hours: Monday to Thursday, 12:00 to 7:00 p.m. / Friday and Saturday, 10:00 a.m. to 10:00 p.m. / Sunday, 11:00 a.m. to 6:00 p.m.
See you on Beale!